01 · 0:13
Motion study
Studio reel- Type
- Heavy grotesk, outlined echoes
- Motion
- Snap cuts, 3D card carousel, live charts
- Palette
- #1E9BF0, #F0405A, #F3F1EC, #0B0B0B
Waitlist open · Early access + 30% off forever
Paste a URL.Get a launch videonobody else has.
No templates. An AI creative director reads your site, invents a film that only fits your product, and writes every scene as motion-graphics code.
Early access and 30% off forever. No spam, just launch updates.
- No templates
- Sound by code
- Edit by chat
- 1080p MP4
yourproduct.com
01The problem
Every AI launch video looks the same.
Gradient background. Floating laptop. Kinetic text that says “Introducing”. Templates made launch videos easy, and now every feed is full of the same film with a different logo.
Introducing
Acme
Introducing
Nimbus
Introducing
Orbit
Introducing
Flowly
XLaunch has no template library. Not a big one, not a small one. None.
02No templates
No two films alike.
Each film gets its own concept, type, palette and motion. Films 02 and 03 are for the same product. They share nothing but the logo.
Swipe for more →
Invented per product
A creative director agent finds the one tension your product resolves and builds a concept around it. It is told never to reuse a formula.
Your UI, rebuilt in motion
Screenshots are reference, never footage. Your interface is redrawn as animated UI, not pasted onto a floating laptop.
Written as code
Every scene is motion-graphics code written from scratch, so anything can move, not just the slots a template exposes.
03How it works
What happens after you paste a URL.
A small studio of AI agents, each with one job. You watch it happen, scene by scene, in a live preview.
- 01
Crawl
A real browser opens your site and collects screenshots, your logo, brand colours and copy.
screenshots · logo · colours · copy
- 02
Product profile
All of it is distilled into a profile: what the product does, who it’s for, how the brand feels.
ProductProfile
- 03
Creative director
Writes the story first, then invents the visual language: the stage, the objects, the camera, how type behaves.
concept + story
- 04
Storyboard
Five to eight scenes, each with one job, and a planned hand-off from every scene into the next.
storyboard
- 05
Scene coders, in parallel
Each scene is written as motion-graphics code by its own coder, all at the same time.
scene-01 … scene-08
- 06
Verify + repair
Scenes are type-checked, rendered to sample frames and reviewed for broken layout and weak design. Anything that fails is repaired and checked again.
checked ✓
- 07
Live preview → MP4
Watch the film play in your browser, change what you want, then export a 1080p MP4.
video.mp4
- Not built yet
Accounts and narration. We’d rather tell you than have you find out.
04Make it yours
Direct it in plain English.
Don’t like a scene? Say so. Only the scenes you mention are rewritten, and they’re checked again before you see the change.
Chatexample
Scene 3 drags. Tighten it, and make the closing line hit harder.
Rewriting scenes 3 and 7.
- scene-03 rewritten
- scene-07 rewritten
- both re-checked, preview updated
Ask for a change…
Soundsynthesised by code
Background music
- Minimal tech pulse110 BPM
- Upbeat bright120 BPM
- Cinematic build80 BPM
- Warm lo-fi85 BPM
Sound effects on the timeline
Effects placed: whoosh-short, hit-deep, click-soft, pop-bright, success-chime
Every sound effect and music bed is generated by code. No samples, no stock library, no licences to track.
05FAQ
Straight answers.
What is XLaunch?
You paste your product’s URL. XLaunch reads your website, an AI creative director invents a film for your product, and every scene is written as motion-graphics code. You watch it in a live preview, change what you want, and export an MP4.
How is this different from template video tools?
Templates give everyone the same film with a different logo. XLaunch has no template library. The concept, layout, type and motion are invented for each product, so your film won’t look like the next founder’s. Even the same product can get two films that share nothing.
What do I need to give it?
Your website URL, plus an optional note on what to emphasise. XLaunch collects your logo, colours, copy and screenshots itself. Screenshots are used as reference to rebuild your interface in motion; they aren’t pasted into the film.
Can I change the video?
Yes. Ask in the chat (“make scene 3 faster”, “warmer music”) and only the affected scenes are rewritten, then checked again. The Sound tab lets you pick the music bed and adjust or switch off the music and effects.
Where does the music come from?
Sound effects and music beds are synthesised by code. No samples, no stock library, so there are no licences to track.
Is there a voiceover?
Not yet. Today’s films are motion graphics with music and sound effects, built to work with the sound off. Narration isn’t available yet.
What do I get for joining the waitlist?
Early access before the public launch, and 30% off forever, saved to the email you sign up with.
Why is there a question after I enter my email?
We ask what you’re building so we can shape XLaunch around what people actually need. It takes a few seconds and you can skip it.
Your launch deserves its own film.
Join the waitlist for early access and 30% off, forever.
Early access and 30% off forever. No spam, just launch updates.